THE SIDE PROJECT: THE RONALD MCDONALD HOUSE'S CAMP CHIMER
Camp ChiMer is a summer camp for kids living with kidney diseases. Many of them are not able to swim in public swimming pools or participate in other camp activities because of this, however, with on-site medical professionals and filtered swimming pools, they can at Camp ChiMer. My team was responsible for their marketing and website makeover that raised camp awareness.
AD: Sam Respass
THE REAL PROJECTS
With 150+/- clients nationwide, I had plenty of opportunities to write on digital, direct mail, and print platforms. Having worked at senior living communities in the past, my understanding of the target audiences helped me perfect each voice.